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I created the Food Lab Recipe Book for my final project in Communication Design Fundamentals. The attached wireframe is the proposed redesign for the vote 2010 homepage. The target users are OFA and/or DNC supporters that are looking for a way to get involved in the effort. The primary goals were to help them learn about the effort and how to get involved. The secondary goals were to show them how they fit in to the bigger picture, to help them direct more traffic to this site, and to create as personalized an experience as possible . |